Educational
SEPTEMBER
Google AdWords Success Workshop
Thursday, September 11
Pure Visibility Inc.
201 South Main Street, fifth floor, Ann Arbor
9am – 4:30pm
Pure Visibility understands that AdWords accounts are very easy to set up and use, but difficult to master. At the end of the day, regardless of your skill level, the challenges in Pay Per Click are the same:
• How do I plan my strategy?
• How can I measure success?
• Do I know the latest techniques for increasing visitors, sales, and the bottom line?
• How do I get the most out of my limited management time while still getting the most out of my account?
Their course is a one-day workshop that provides winning, proven principles that will help you succeed in Pay Per Click management, regardless of whether you're a beginner who hasn't set up an AdWords account or a seasoned professional with years of experience.
Attendees must bring a laptop computer with wireless connectivity
want more information?
NetWorks!
Thursday, September 11
11:30am – 1pm
want more information?
Virtual to Reality: Introduction to Small Business
Tuesday, September 16
Ypsilanti District Library
5577 Whittaker Road, Ypsilanti
6pm – 8pm
Do you dream of starting a business but do not know where to begin? This session gives you the information you will need to start building a successful business strategy. Topics discussed will include sources of assistance, market research, financing, business partners, taxes, record keeping and more.
want more information?
LA2M – Lunch Ann Arbor Marketing
Wednesday, September 17
Pizza Pino
221 West Liberty
11:45am - 1pm
Shawn Smith, MLive
Mobile Marketing
LA2M is changing its format to provide more value for its lunchtime participants. The diverse group of marketing professionals felt it was time to step up a notch and put more order into its weekly free knowledge exchange. The new format will spotlight one area of marketing each week. Subject matter experts will present and then lead group discussion. The range of marketing subjects, over the coming weeks is extensive, ranging from traditional marketing to new and emerging marketing concepts and technologies.
want more information?
National Association of Career Women
Wednesday, September 17
Weber’s Inn
3050 Jackson Road, Ann Arbor
11:45am – 1pm
Cost: $20
"All About You: Learn to Communicate and Build Your Career"
For more information, contact Christine Mann 734.439.2904
New Enterprise Forum
Thursday, September 18
SPARK Central
330 East Liberty Street, Ann Arbor
Registration & networking 5pm; program begins at 5:45pm
WHO NEEDS A @#! VENTURE CAPITALIST?
Maybe we all do!
You may view them as funding gatekeepers, but venture capitalists are actually one part of an interconnected economic ecosystem that includes participation between the state, companies, pension funds and venture firms to produce prosperity. Join us to understand why you and your local VC might have more in common than you thought...
Our Panelists:
• Cindy Douglas – Director, Program Administration, Michigan Economic Development Corporation
• Francis Glorie – Former CFO, Irwin Magnetics & Independent Finance/Marketing Consultant
• Tony Grover – Managing Director, RPM Ventures
• Peter Woodford – Alternative Investments Division Administrator, Investments Bureau, Department of Treasury, State of Michigan
Moderator:
• Our moderator will be venture financing expert, Mahendra Ramsinghani
want more information?
Morning Edition
Wednesday, September 24* note change of date
Weber’s Inn
3050 Jackson Road, Ann Arbor
7am – 8:45am
Sponsor: KeyBank

Russ Collins, Executive Director, Michigan Theater
Russ hosts this dynamic program to keep members informed and up-to-date on vital local issues and offer opportunities to network with fellow Chamber members.
Dr. Susan Martin, President, Eastern Michigan University
This impressive Michigan native who graduated high school at 16 is an experienced academic, administrator and leader who joins EMU from UM-Dearborn.
Jean Jennings, President and Editor-in-Chief, Automobile Magazine
Hear some straight talk from the clever leader of one of the world's most respected automotive journals.
Bob Guenzel, Chair, Washtenaw County Literacy Coalition
More than 12% of Washtenaw County's population is illiterate - a number unchanged in the past 10 years. Learn how this dislocating issue is being addressed through the county-wide Blueprint to End Illiteracy.
John Hilton, Editor, Ann Arbor Observer
The Observer is more than a wonderful monthly magazine that thoughtfully covers the Ann Arbor area. Learn about all they do to promote the Ann Arbor area.
Jan Lockwood, Director, Michigan Film Office
Hooray for Michiwood!! This Michigan State office assists and attracts TV and movie production companies to Michigan. Come learn how tax incentives have created an explosion of Michigan-based film production activity.
want more information?
LA2M – Lunch Ann Arbor Marketing
Wednesday, September 24
Pizza Pino
221 West Liberty
11:45am - 1pm
Scott Hauman, Q LTD
Naming Your Brand
LA2M is changing its format to provide more value for its lunchtime participants. The diverse group of marketing professionals felt it was time to step up a notch and put more order into its weekly free knowledge exchange. The new format will spotlight one area of marketing each week. Subject matter experts will present and then lead group discussion. The range of marketing subjects, over the coming weeks is extensive, ranging from traditional marketing to new and emerging marketing concepts and technologies.
want more information?
Donuts and Search Marketing
Friday, September 26
Pure Visibility Inc.
201 South Main Street, fifth floor, Ann Arbor
8:30 – 10am
Overwhelmed by the vast world of Internet marketing? Pure Visibility can help with its Donuts and Search Engine Marketing seminar. This no-charge group session will be mostly informal - after a brief overview of search marketing activities, they'll spend most of the time discussing your questions. They'll provide donuts, a space to meet and at least one of our search marketing experts. They'll talk at whatever level is comfortable for the people that show up: a basic intro to search or Q&A for people who have specific questions….
Possible topics include:
• What is search marketing and how can it help me?
• Is "natural"/"organic" search really free?
• What is the relative time for a return on investment in SEO, PPC and Social Media?
• How can I turn web visitors into customers?
• Why is my website not getting much search engine traffic?
want more information?
Marketing Your Small Business 3
Tuesday, September 30
MI-SBTDC Region 12
301 West Michigan Avenue, Suite 101, Ypsilanti
11:30am - 1pm
Using the internet effectively is a critical piece of many small businesses' marketing strategies. Learn about pay-per-click campaigns, search engine optimization, social media, blogs, podcasts and more in this informaton packed session presented by Ingenex Figital Marketing. Cut through the hype and learn which of these tools can help you grow your business.
Cost: $10
want more information?
Seminar Series
Tuesday, September 30, 2008
Ann Arbor Area Chamber of Commerce
115 West Huron, 3rd Floor, Ann Arbor
3pm – 5pm
“Five Fundamentals of Business Success”
Presenter – Ian Charles, Ph.D., President of the Boleyn Advisory Group Inc. and Ann Arbor facilitator for The Alternative Board®.
According to the US Department of Commerce, less than 1 in 4 non-franchise, start-up businesses make it past the 5th year. So what are the things that differentiate the successful businesses from those that fail? More importantly, what do you have to do in your business if you want to succeed?
In this program, you will learn the five fundamental things to get right if you want your business to be one of those that makes it. Find out how this approach has already helped dozens of local companies transform their business models and get set for a successful future. This seminar is highly interactive and attendees will complete a workbook that will show them the areas where they can improve.
Ian has over 20 years of business experience in the US and Europe in a variety of industries including automotive, manufacturing, business and technical services and public sector power generation. His career has included senior management roles with Ford Motor Company, Masco Corporation, MSX International and Wagon plc. The Boleyn Advisory Group is a strategy consulting firm based in Bloomfield Hills, Michigan that helps clients answer those difficult “what should I do now?” questions. The firm specializes in business performance improvement and provides assistance to clients at a variety of levels.
want more information?
OCTOBER
LA2M – Lunch Ann Arbor Marketing
Wednesday, October 1
Pizza Pino
221 West Liberty
11:45am - 1pm
Daniel DeMoss, MS&L Digital
Building Relationships With Bloggers
LA2M is changing its format to provide more value for its lunchtime participants. The diverse group of marketing professionals felt it was time to step up a notch and put more order into its weekly free knowledge exchange. The new format will spotlight one area of marketing each week. Subject matter experts will present and then lead group discussion. The range of marketing subjects, over the coming weeks is extensive, ranging from traditional marketing to new and emerging marketing concepts and technologies.
want more information?
Commute Chat Lunch
Tuesday, October 7
Arbor Area Chamber of Commerce
115 West Huron, 3rd Floor, Ann Arbor
12pm-1:30pm
Commute Chat is a networking and informational lunch for employers, HR staff, owners, managers and others responsible for parking and go!passes at their organization. October's Commute Chat Topic is Going Green: Creating Eco-Friendly Commuting Plans for Your Organization. Learn how businesses and organizations in Ann Arbor are going green by creating eco-plans that encourage their employees to use sustainable transportation.
Jan K. Culbertson, Sr. Principal at Ann Arbor Architects Collaborative (A3C) will be on hand to outline A3C's transportation policy and how it helps their company reduce their carbon footprint. Nancy Shore from the getDowntown Program will present on the City of Ann Arbor's efforts to create a Commuter Choice program for their employees.
You'll leave this informative presentation with the tools you need to get started on your own plan!
Cost: Free to Chamber Members and go!pass program participants. $10 to others
want more information?
NetWorks!
Wednesday, October 8
11:30am – 1pm
want more information?
LA2M – Lunch Ann Arbor Marketing
Wednesday, October 8
Pizza Pino
221 West Liberty
11:45am - 1pm
Derek Mehraban, Ingenex Digital Marketing
Corporate Brand Management Online
LA2M is changing its format to provide more value for its lunchtime participants. The diverse group of marketing professionals felt it was time to step up a notch and put more order into its weekly free knowledge exchange. The new format will spotlight one area of marketing each week. Subject matter experts will present and then lead group discussion. The range of marketing subjects, over the coming weeks is extensive, ranging from traditional marketing to new and emerging marketing concepts and technologies.
want more information?
Google AdWords Success Workshop
Thursday, October 9
Pure Visibility Inc.
201 South Main Street, fifth floor, Ann Arbor
9am – 4:30pm
Pure Visibility understands that AdWords accounts are very easy to set up and use, but difficult to master. At the end of the day, regardless of your skill level, the challenges in Pay Per Click are the same:
• How do I plan my strategy?
• How can I measure success?
• Do I know the latest techniques for increasing visitors, sales, and the bottom line?
• How do I get the most out of my limited management time while still getting the most out of my account?
Their course is a one-day workshop that provides winning, proven principles that will help you succeed in Pay Per Click management, regardless of whether you're a beginner who hasn't set up an AdWords account or a seasoned professional with years of experience.
Attendees must bring a laptop computer with wireless connectivity
want more information?
The Life Sciences Industry: Transforming Michigan's Economy
Tuesday, October 14
Glen Oaks Country Club
30124 West 13 Mile Road, Farmington Hills
7am – 9am
Michigan is rapidly becoming a national trendsetter in the Life Sciences industry as over $2 billion of R&D is invested in the state each year. There are currently 542 life science companies operating in the state that employ over 31,000 people and generate $4.8 billion in revenue. Join them for networking, breakfast and a panel discussion lead by industry operating in this exciting marketplace.
want more information?
Morning Edition
Wednesday, October 15
7am - 8:45am
want more information?
The 2nd annual Arbcamp event
Saturday, October 18 – Sunday, October 19
Morris Lawrence Building at Washtenaw Community College
4700 East Huron River Drive, Ann Arbor
9am – 5pm both days
Arbcamp is for anyone in publishing, including book publishing, news media, web development, music publishing, digital publishing, printing, marketing, blogging, podcasting, film production, social media and more.
Arbcamp is an annual event focused around the idea of making cool things happen in Ann Arbor. Last year’s Arbcamp had over 100 people. This year’s event has been extended to two days and looks to bring over 200 people to southeast Michigan. Anyone can present, everyone will learn. Attend Arbcamp 2008 and see the future of publishing.
want more information?
Donuts and Search Marketing
Friday, October 24
Pure Visibility Inc.
201 South Main Street, fifth floor, Ann Arbor
8:30 – 10am
Overwhelmed by the vast world of Internet marketing? Pure Visibility can help with its Donuts and Search Engine Marketing seminar. This no-charge group session will be mostly informal - after a brief overview of search marketing activities, they'll spend most of the time discussing your questions. They'll provide donuts, a space to meet and at least one of our search marketing experts. They'll talk at whatever level is comfortable for the people that show up: a basic intro to search or Q&A for people who have specific questions….
Possible topics include:
• What is search marketing and how can it help me?
• Is "natural"/"organic" search really free?
• What is the relative time for a return on investment in SEO, PPC and Social Media?
• How can I turn web visitors into customers?
• Why is my website not getting much search engine traffic?
want more information?
Seminar Series
Tuesday, October 28
Ann Arbor Area Chamber of Commerce
115 West Huron, 3rd Floor, Ann Arbor
3pm – 5pm
want more information?
NOVEMBER
NetWorks!
Thursday, November 13
11:30am – 1pm
want more information?
Morning Edition
Wednesday, November 19
7am - 8:45am
want more information?
DECEMBER
NetWorks!
Thursday, Decmember 11
11:30am – 1pm
want more information?